Swagger is one of the largest organizers of road criteriums in the United States. With over 50 years of experience in both sports marketing and event management organization, Swagger brought both Cactus Cup and USA CRITS Finals to Las Vegas in 2008.

Cactus Cup, known as the world’s greatest mountain bike race, was established in the Arizona desert as an early season regional race in 1991. After traveling around the world, Cactus Cup made its way to Las Vegas in 2008. This three-day cycling race and festival attracted world’s top professionals, local cycling enthusiasts and people of all age.

USA CRITS, the most prestigious criterium race of the year, was produced to determine the best female and male criterium racers in the world. In 2008, Las Vegas hosted the USA CRITS Finals, which concluded an 11 series race. Teams showcased their best riders in the high-paced riding extravaganza at Mandalay Bay Resort & Casino.